East African Business Week

Kampala, Uganda-Unilever Uganda through its blue band brand has unveiled the second phase of its nutritional campaign to improve the health of children through better diet in the country.
The National Growth Challenge Campaign that was launched at Nakasero Primary School in Kampala targets children of between six and 11 years educates mothers, children and all caretakers on the importance of providing a health diet for optimum nutrition for children.
Unilever Country Customer Marketing Manager, Mr. Mark Kivuna said that the height data being collected from about 100,000 children will be used to calculate the height for age index focusing on sex.
"Campaign results will be used for setting objectives for school nutrition through analysis of the current health situation of children and engage parents on the necessary precautions," Kivuna noted.
Kivuna added that the second phase builds on the latter emphasizing the nutrition message and tracking growth of the children.
Mwine added that Unilever is partnering with different government institutions, development partners and other stakeholders to improve nutrition in the country.
"There are many cases of Obesity, Kwashiorkor and Marasmus in the country all resulting from poor feeding which need to be solved through improved nutrition," Mwine added.
Mr. George Muhangazima a teacher at the school said that many parents do not know what constitutes of a balanced diet yet they have the capacity. "The children will pass on the message to their parents to expose their minds to effectiveness of a balanced diet," Muhangazima said.